<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>strategy | Cooler Insights</title>
	<atom:link href="https://stg.coolerinsights.com/tag/strategy/feed/" rel="self" type="application/rss+xml" />
	<link>https://stg.coolerinsights.com</link>
	<description>Content Marketing and Social Media Agency in Singapore</description>
	<lastBuildDate>Wed, 26 May 2021 07:12:33 +0000</lastBuildDate>
	<language>en-GB</language>
	<sy:updatePeriod>
	hourly	</sy:updatePeriod>
	<sy:updateFrequency>
	1	</sy:updateFrequency>
	<generator>https://wordpress.org/?v=6.2.6</generator>

<image>
	<url>https://stg.coolerinsights.com/wp-content/uploads/2015/09/cropped-Cooler-Insights-Square-Logo-32x32.jpg</url>
	<title>strategy | Cooler Insights</title>
	<link>https://stg.coolerinsights.com</link>
	<width>32</width>
	<height>32</height>
</image> 
	<item>
		<title>How DBS Transformed into a Digital Powerhouse</title>
		<link>https://stg.coolerinsights.com/2017/05/dbs-digital-business/</link>
					<comments>https://stg.coolerinsights.com/2017/05/dbs-digital-business/#respond</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Wed, 03 May 2017 13:29:05 +0000</pubDate>
				<category><![CDATA[Business and Management]]></category>
		<category><![CDATA[corporate culture]]></category>
		<category><![CDATA[DBS Bank]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=8943</guid>

					<description><![CDATA[<p>Do you know that DBS Bank is considered to be the World's Best Digital Bank? Or that Alibaba is fast becoming the world's largest financial services provider?</p>
The post <a href="https://stg.coolerinsights.com/2017/05/dbs-digital-business/">How DBS Transformed into a Digital Powerhouse</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2017/05/dbs-digital-business/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>Roadside MBA: Lessons from Small Businesses</title>
		<link>https://stg.coolerinsights.com/2016/04/roadside-mba-lessons-small-businesses/</link>
					<comments>https://stg.coolerinsights.com/2016/04/roadside-mba-lessons-small-businesses/#respond</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Wed, 20 Apr 2016 14:23:01 +0000</pubDate>
				<category><![CDATA[Business and Management]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[small businesses]]></category>
		<category><![CDATA[SMEs]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=4882</guid>

					<description><![CDATA[<p>How can entrepreneurs, start-ups and small businesses compete against the big boys? Check out these roadside MBA lessons from three economic professors.</p>
The post <a href="https://stg.coolerinsights.com/2016/04/roadside-mba-lessons-small-businesses/">Roadside MBA: Lessons from Small Businesses</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2016/04/roadside-mba-lessons-small-businesses/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>The $100 Startup [Book Review]</title>
		<link>https://stg.coolerinsights.com/2015/08/the-100-startup-book-review/</link>
					<comments>https://stg.coolerinsights.com/2015/08/the-100-startup-book-review/#respond</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Mon, 24 Aug 2015 13:40:16 +0000</pubDate>
				<category><![CDATA[Book Reviews]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[SMEs]]></category>
		<category><![CDATA[start ups]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=677</guid>

					<description><![CDATA[<p>Can you escape the 9-5 shackles of corporate drudgery to build a life of adventure, meaning and purpose? Yes, you can! Here's how.</p>
The post <a href="https://stg.coolerinsights.com/2015/08/the-100-startup-book-review/">The $100 Startup [Book Review]</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2015/08/the-100-startup-book-review/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>7 dimensions of a world class brand</title>
		<link>https://stg.coolerinsights.com/2015/08/7-dimensions-of-a-world-class-brand/</link>
					<comments>https://stg.coolerinsights.com/2015/08/7-dimensions-of-a-world-class-brand/#comments</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Fri, 14 Aug 2015 10:41:18 +0000</pubDate>
				<category><![CDATA[Business and Management]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[branding strategy]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=3213</guid>

					<description><![CDATA[<p>Have you wondered why top brands like Coca-Cola, Google, Nike and Apple are so successful? The answer lies in their brand essence.</p>
The post <a href="https://stg.coolerinsights.com/2015/08/7-dimensions-of-a-world-class-brand/">7 dimensions of a world class brand</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2015/08/7-dimensions-of-a-world-class-brand/feed/</wfw:commentRss>
			<slash:comments>1</slash:comments>
		
		
			</item>
		<item>
		<title>Three Ways to Gamify Your Business</title>
		<link>https://stg.coolerinsights.com/2015/05/three-ways-to-gamify-your-business/</link>
					<comments>https://stg.coolerinsights.com/2015/05/three-ways-to-gamify-your-business/#comments</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Thu, 07 May 2015 05:53:23 +0000</pubDate>
				<category><![CDATA[Book Reviews]]></category>
		<category><![CDATA[Business and Management]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[crowdsourcing]]></category>
		<category><![CDATA[game mechanics]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=700</guid>

					<description><![CDATA[<p>Do you know that Nike's gamified platform Nike+ helped it to capture nearly 50% of the running shoe market? Learn how gamification can revolutionise your world!</p>
The post <a href="https://stg.coolerinsights.com/2015/05/three-ways-to-gamify-your-business/">Three Ways to Gamify Your Business</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2015/05/three-ways-to-gamify-your-business/feed/</wfw:commentRss>
			<slash:comments>1</slash:comments>
		
		
			</item>
		<item>
		<title>Mastering Persuasion in Sales, Advertising and PR</title>
		<link>https://stg.coolerinsights.com/2014/12/mastering-persuasion-in-sales-advertising-and-pr/</link>
					<comments>https://stg.coolerinsights.com/2014/12/mastering-persuasion-in-sales-advertising-and-pr/#comments</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Sun, 14 Dec 2014 12:29:20 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Social Influence]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[negotiation]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=719</guid>

					<description><![CDATA[<p>How can we harness the power of persuasion in sales, advertising and public relations? Check out these handy tips and improve your communication today.</p>
The post <a href="https://stg.coolerinsights.com/2014/12/mastering-persuasion-in-sales-advertising-and-pr/">Mastering Persuasion in Sales, Advertising and PR</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2014/12/mastering-persuasion-in-sales-advertising-and-pr/feed/</wfw:commentRss>
			<slash:comments>2</slash:comments>
		
		
			</item>
		<item>
		<title>The Mindful Marketer: Book Review</title>
		<link>https://stg.coolerinsights.com/2014/12/the-mindful-marketer-book-review/</link>
					<comments>https://stg.coolerinsights.com/2014/12/the-mindful-marketer-book-review/#comments</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Mon, 01 Dec 2014 05:15:35 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Social Influence]]></category>
		<category><![CDATA[Book Reviews]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[life lessons]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[mindfulness]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=3107</guid>

					<description><![CDATA[<p>Can marketers ever slow ourselves down to be more mindful and holistic? Yes we can! Lira Nirell shows how here.</p>
The post <a href="https://stg.coolerinsights.com/2014/12/the-mindful-marketer-book-review/">The Mindful Marketer: Book Review</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2014/12/the-mindful-marketer-book-review/feed/</wfw:commentRss>
			<slash:comments>1</slash:comments>
		
		
			</item>
		<item>
		<title>12 Qualities of a True Leader</title>
		<link>https://stg.coolerinsights.com/2014/08/12-qualities-of-a-true-leader/</link>
					<comments>https://stg.coolerinsights.com/2014/08/12-qualities-of-a-true-leader/#respond</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Sun, 31 Aug 2014 04:41:00 +0000</pubDate>
				<category><![CDATA[Business and Management]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[personal management]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/uncategorized/2014/08/12-qualities-of-a-true-leader/</guid>

					<description><![CDATA[<p>What is true leadership all about? How should a real leader distinguish herself from the rest? Discover the 12 qualities of a true leader here.</p>
The post <a href="https://stg.coolerinsights.com/2014/08/12-qualities-of-a-true-leader/">12 Qualities of a True Leader</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2014/08/12-qualities-of-a-true-leader/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>The Rise of the New East: Book Review</title>
		<link>https://stg.coolerinsights.com/2014/08/the-rise-of-the-new-east-book-review/</link>
					<comments>https://stg.coolerinsights.com/2014/08/the-rise-of-the-new-east-book-review/#respond</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Sun, 03 Aug 2014 04:38:00 +0000</pubDate>
				<category><![CDATA[Book Reviews]]></category>
		<category><![CDATA[Business and Management]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[trends]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/uncategorized/2014/08/the-rise-of-the-new-east-book-review/</guid>

					<description><![CDATA[<p>Ben Simpfendorfer of Silk Road Associates Are China and India still the &#8220;factory&#8221; and &#8220;outsourced service provider&#8221; of the world? How big is the market for Muslim-friendly products and services? What are the promises and perils of trading in the East? In a sweeping expose on the dynamic forces shaping the &#8220;New East&#8221;, Ben Simpfendorfer&#8217;s [&#8230;]</p>
The post <a href="https://stg.coolerinsights.com/2014/08/the-rise-of-the-new-east-book-review/">The Rise of the New East: Book Review</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2014/08/the-rise-of-the-new-east-book-review/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>The 4 Rs, 4 Ps and 3 Laws of Marketing</title>
		<link>https://stg.coolerinsights.com/2014/01/the-4-rs-4-ps-and-3-laws-of-marketing/</link>
					<comments>https://stg.coolerinsights.com/2014/01/the-4-rs-4-ps-and-3-laws-of-marketing/#comments</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Sun, 19 Jan 2014 04:20:00 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[consumer behaviour]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[selling]]></category>
		<category><![CDATA[strategy]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/uncategorized/2014/01/the-4-rs-4-ps-and-3-laws-of-marketing/</guid>

					<description><![CDATA[<p>Do you wish to be a whizz in fundraising on Kickstarter or Indiegogo for your latest invention? Consider the 4 Rs, 4 Ps and 3 Laws of Marketing!</p>
The post <a href="https://stg.coolerinsights.com/2014/01/the-4-rs-4-ps-and-3-laws-of-marketing/">The 4 Rs, 4 Ps and 3 Laws of Marketing</a> first appeared on <a href="https://stg.coolerinsights.com">Cooler Insights</a>.]]></description>
		
					<wfw:commentRss>https://stg.coolerinsights.com/2014/01/the-4-rs-4-ps-and-3-laws-of-marketing/feed/</wfw:commentRss>
			<slash:comments>1</slash:comments>
		
		
			</item>
	</channel>
</rss>
