Image Source: Unsplash
We live in a digital age — one that makes it easier than ever to start a small business.
Resources are available to entrepreneurs that simply haven’t been there in the past, and that’s great for anyone who wants to follow their dream and be their own boss.
Do you own a Small and Medium sized Enterprise (SME) in Singapore? Wish to use social media marketing to boost your business?
In this article, I will share some of the steps which you can take to improve the way you brand your small or medium sized business, engage with customers, and drive sales on social media channels like Facebook, Instagram, Twitter or YouTube.
“What we have done for ourselves alone die with us; what we have done for others and the world remains and is immortal” – Albert Pike
Entrepreneurship is one of the most challenging ways to make a living. Done right, however, it can be the most rewarding, allowing one to fulfill one’s dream, vision, purpose, and mission.
Oh the woes of the SME retail sector in Singapore. I’m sure you’ve read or heard about them.
Demanding consumers. Price competition. Sky high rentals. Relentless staff turnover (up to 300% a year in extreme cases). Difficulty in hiring. Competition from big chains. Rising utility costs. Increasing costs of goods. Growing transportation costs.
The list of problems faced by SME retailers is seemingly endless.
Courtesy of Druthers Bicycle Rental
Cycling is fast becoming a popular way to tour a city.
I remembered how enjoyable it was cycling around Whistler back when my family visited Canada. There is something magical about the sensation of wind rushing through your body and blood coursing through your muscles as you soak in the sights, sounds and scents of your surroundings. Moreover, you can choose to stop anytime to take photo if you so fancy.
Singapore’s economy is doing well recently. GDP is up, tourism arrivals are up, average household incomes are rising, and the job market looks white hot. With more potential customers with higher disposable incomes, plus the recent bundle of goodies for SMEs, there is never a better time for entrepreneurs here.
Rather than wait for the perfect job to come along, why not consider starting your own business? Before you take the plunge though, do consider the following: