selling | Cooler Insights

Winning Sales Strategies from Brian Tracy

Walter — Tue, 01 Mar 2022 00:56:41 +0000

Learn the art and science of winning sales from master sales trainer Brian Tracy here.

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How to Craft Online Marketing Copy That Sells

Walter — Tue, 25 Apr 2017 13:34:08 +0000

How can you craft highly converting sales copy for your website, emails, or landing pages? Ray Edwards' 15 point formula comes in handy.

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Five Ways Singapore Retailers Can Beat the Gloom

Walter — Sun, 10 Jul 2016 13:06:31 +0000

Retailers and shopping mall operators in town are breaking out in a cold sweat. Foot traffic is low and browsers are not buying. What can they do to beat slowing sales?

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When It Pays to Pay

Walter — Wed, 03 Sep 2014 20:03:00 +0000

Courtesy of Brinks Blog I love Seth Godin’s inspirational riffs, and his recent thoughts on price just rocked my socks. Quoting from his post: Price is more than an exchange of coins. Price is a story, a powerful tool for changing minds and one way we persuade ourselves to make a change. Lowering your price […]

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The Sales Bible: Book Review

Walter — Wed, 09 Jul 2014 05:19:00 +0000

People don't like to be sold to, but they love to buy. Uncover the nuggets of sales wisdom from Jeffrey Gitomer here.

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The 4 Rs, 4 Ps and 3 Laws of Marketing

Walter — Sun, 19 Jan 2014 04:20:00 +0000

Do you wish to be a whizz in fundraising on Kickstarter or Indiegogo for your latest invention? Consider the 4 Rs, 4 Ps and 3 Laws of Marketing!

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Does Sex-vertising Really Sell?

Walter — Thu, 15 Dec 2011 15:42:00 +0000

Does sex truly sell in advertising or does it actually reduce the impact of your advertising efforts? Join the debate here.

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Don’t Toy Around With Takashimaya

Walter — Wed, 22 Dec 2010 22:40:00 +0000

Not exactly award winning logo design, but it does the trick! I’m not a shopaholic and neither is my wife. However, come December each year, we would venture forth to Takashimaya Shopping Centre (anchor tenant of Ngee Ann City) for our annual dose of gifting goodness. There is a certain magic in the way the […]

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This Is How You Should Use Your Brain In Marketing

Walter — Thu, 28 May 2009 23:47:00 +0000

What does it take to trigger your prospect's brain and get her to respond to you? Learn the art and science of neuromarketing here.

The post This Is How You Should Use Your Brain In Marketing first appeared on Cooler Insights.