Courtesy of Five Stars and a Moon
Do you know that banking is now a digital platform business? Or that the CEO of DBS Bank probably knows a lot more about IT than many of us?
With the disruptive forces of e-commerce and m-commerce at play, banks need to shift their business model – from bricks and mortar to clicks and mortar.
(Updated 29 July 2017) Amazon Prime Now has just launched in Singapore, and is taking the local grocery delivery market by storm.
Demand has been so overwhelming that delivery was unavailable for quite some time. Industry pundits are now watching how the battle between Prime Now, Lazada’s LiveUp, HonestBee, and other players will turn up.
This hilarious hokkien music video “Jiak Pa Buay” shows how storytelling is used digitally by Singapore Government (courtesy of Gov.SG YouTube)
How does the public sector use digital and social media marketing? Which government agencies are leading on the digital front?
Before we get there, do you know that Singapore was ranked no 3 in the United Nation’s annual survey of e-Government initiatives in 2014 (after South Korea and Australia)?
How would Taylor Swift grow her social influence? (courtesy of Hypable)
Can anybody become a social influencer these days? What are the steps needed to build your personal brand online?
Well, the world isn’t quite the same as before.
The ubiquity of social technologies and mobile devices have given rise to an interesting paradox.
We can now pinpoint with deadly accuracy who, where, when, and how consumers behave. Thanks to the assortment of sensing, tracking and predictive technologies, consumers’ every action can be accurately and meticulously mapped.
Kay Wong and Adeline Yeo at the launch of their collection
What do you get when you mix women’s fashion, finger painting art and motherhood? The answer is Something Beautiful.
Hatched in far away Prague during a Spotlight Singapore business trip led by my friend art administrator Colin Goh, this collaborative effort came about when Singapore fashion designer Kay Wong of online fashion retailer Milky Way teamed up with finger-painting artist Adeline Yeo. Through the partnership, Kay and Adeline combined their creative and entrepreneurial talents in a business venture that infuses the beauty of art into ladies wear targeted at mothers.
If content is the bread that sustains the social web, communities would be the hams, cheeses and salads which nourish it.
Without communities, the most intriguing and fascinating content would lie fallow. In fact, one of the must dos in social media marketing is to build your social networks, recruit your fans, inculcate brand love, and get them to spread the word.
