Courtesy of AARP
How do you define success? Can it be measured by wealth or power alone?
Apparently no. Not least according to Arianna Huffington, founder and editor of Huffington Post Media Group – one of the world’s most influential news and information brands. In her latest book Thrive, Huffington proposes that there is a “third metric” which quantifies success by one’s well-being, wisdom, sense of wonder, and ability to give.
How can marketers navigate an “always on” digital world? Can we achieve greater balance and control of our work and personal lives?
Yes we can! At least according to Lisa Nirell in her latest book “The Mindful Marketer”.
Courtesy of Little Alaska
“Shhhh!”
Ready?
Let’s be still for a moment.
Slow your thoughts down. Calm your jarred nerves.
Stop scrolling endlessly through your smartphone. The world won’t end with one less “like”, comment, Tweet, or Instagrammed pic.
Put that device down. Shut it off or put it on “flight” mode.
Place it in another room.
Walk to the most quiet place you can find.
Close the door. Cool your environment with a fan or air-con.
Dim the lights.
Find a nice comfortable chair. Sit in a restful posture.
Relax.
Breathe. Inhale deeply.
Hold it there for a while.
Then slowly and evenly exhale.
Do this for about 10 times.
When you’re done, let your mind drift.
Allow your senses to wander.
Forget about the cares of this world. Let it all melt away…
Close your eyes. Think tranquil thoughts.
If you wish, you can meditate.
Focus on the people and things which truly matter.
God. Your family. Great friends. Happy memories of past events.
Laughter. Joy. Love. Warmth. Happiness.
Now is also a good time to pray.
Cast your cares upon God. Let Him shoulder your burdens.
Or you can paint a beautiful picture in your mind. Anything that puts you at peace.
Golden sandy beaches. Cascading waterfalls. Turquoise blue oceans. Snow peaked mountains.
Or think of nothing at all.
Relax.
Let serenity and silence envelope your body.
Allow it to percolate your mind and body.
Feel your muscles relax. From the tip of your head to the soles of your feet.
Be one with the environment.
Immerse yourself in the beauty of stillness.
Open your palms. Release that tension. Release that fear. Release that worry.
Visualise the wind blowing them away. Dissolved into harmless nothingness.
Remain in this state of tranquility for as long as you can.
When you’re ready to get back into the world, slowly reawaken your senses.
One by one let it come back.
Move your arm, your leg and your body.
Finally, open your eyes. Calmly. Gently.
Rise and stand. Stretch.
Open the door and face the world.
Refreshed. Recharged. Reinvigorated.
Repeat as often as you can afford to.
Don’t eat the marshmallow and get two later! (source)
In an age of utmost convenience, instant replies, and quick fixes, one may be lulled into thinking that whatever’s fast to cook is good to eat. The inconvenient truth, however, is that many of the best things in life do not arrive merely at the snap of one’s fingers.
Rome (Disney or Microsoft) wasn’t built in a day. Similarly, major endeavours take months and years of blood, sweat and tears before arriving at the dizzying heights of success.
Source of image: Mind Revolution
What is the most difficult task as a manager in a corporate organisation?
a) Finding a way to fund your projects, justify ROI and achieve your KPIs?