Tag: digital lifestyle

Online Consumer Behaviours – Insights from a Psychologist

January 25, 2015 Content Marketing, Social Influence 2 comments

Online Consumer Behaviours - Insights from a Psychologist Nathalie Nahai the web psychologist (courtesy of Waggener Edstrom)

Do people behave differently online and offline? What makes us so addicted to Facebook, email and Twitter?

In an interesting podcast episode of Mitch Joel’s Six Pixels of Separation, web psychologist Nathalie Nahai, author of the book Webs of Influence, revealed how online platforms, mobile technologies and social networks converge to influence consumer behaviours.


This Is How You Build The Career You Love

August 6, 2014 Content Marketing no comments

Stop Consuming Start Creating

Our greatest enemy isn’t sugar, fat or empty calories. Rather, it is the overflowing rivers of content streaming from our handheld devices, laptops and television screens.

Swirling on our smartphones like endless puffs of cotton candy, those pleasurable bits of videos, photos, text, and comics can gobble up hours of our time. Along the way, our attention spans are also torn to shreds.


Living in the Age of Context

July 2, 2014 Social Influence 2 comments

living-in-the-age-of-context
Shel Israel and Robert Scoble (courtesy of Thomas Hawk)

What are the greatest forces shaping our tech-enabled lives? Give up?

Well, why not ask social media “godfathers” Robert Scoble and Shel Israel? Authors of the legendary book Naked Conversations (aka the book which got me hooked on blogging), the two gentlemen got together with Mitch Joel on his podcast to talk about their recent book Age of Context.