Courtesy of Innovation Group
We’ve all been stuck in the desert of “been-there-done-that” before. Year after year, our company churns out predictable products and ho-hum services that hardly raises a yawn.
The result? Stagnating or declining sales even as our competitors waltz past us with exciting new products that captures the imagination and wows the media.
Can creativity ever be managed? Shouldn’t it be a spontaneous process that happens when you suddenly encounter a flash of brilliance?
How can you be creative if you are working in a role that undervalues creativity, like a lawyer, accountant or a vehicle mechanic?
There are two modes of cognitive reasoning that are universally defined: convergent and divergent thinking.
Convergent thinking is the one that is more frequently employed at work, in schools, and often at home. It is a form of thinking employing deductive reasoning, which looks at bringing together information that is focussed on solving a problem. Often, convergent thinking is useful for situations where a single correct solution exists. Such modes of thinking are commonly employed in scientific, engineering, financial and other analytical fields (like much of Police work).
Courtesy of Dot Connector Blog
I remembered how my Dad used to tell me that I should “make hay while the Sun shines” – a saying that seems to ring immortally true, especially in this day and age of multiple digital distractions.
We are in an age of endless streams of consumption. Steve Rubel himself has said it as much.
Don’t suffer from analysis paralysis like Buridan’s ass (source of image)
Wish to embark on an exciting new business venture? Or to launch a brand new project?
How should you begin your entrepreneurial journey – study and ponder over what you need to do, or just roll it out bit by bit and see what comes your way?
