As I crossed my 46th birthday this year, I somehow felt as if my mental capabilities were slowly slipping away.
While I am certainly far from being reduced to a blabbering idiot, my mind isn’t quite the same as before. Which was why I was especially excited when I picked up a copy of Keep Your Brain Alive by Lawrence C Katz and Manning Rubin.
In today’s “hyperconnected, ultra-competitive, and supercluttered marketplace,” doing more of the same big idea advertising on mostly mainstream media channels isn’t going to work anymore.
Consumers are getting jaded and overloaded with information – much of which has little or no relevance to their lives nor their interests.
“Let us pick up our books and our pens,” I said. “They are our most powerful weapons. One child, one teacher, one book and one pen can change the world.” – Malala Yousafzai
Malala Yousafzai is not your typical teenager.
While others her age were taking selfies of themselves on Instagram, or posted about the food they ate or outfits of the day they wore, Malala worked feverishly to change the destiny of millions of girls in South Asia, the Middle East and Africa.
Winner of the Noble Prize for Peace in 2014, Malala used her impressive skills in written and oratorical skills to stand up for children’s education. A member of the Pashtun tribe in the picturesque Swat Valley of Pakistan, her life story was truly remarkable.
Freddie Mercury of Queen (Courtesy of Queen Photos)
Larger than life, rock stars like Jon Bon Jovi, Mick Jagger and Bruce Springsteen have captured the hearts of millions worldwide. On and off stage, their passion for their craft has led them to become legends in entertainment.
What are the success strategies of rock stars? How do they build such powerful personal brands?
What do courage and joy have in common? How do we live fuller and more wholehearted lives by daring greatly?
The answers to these questions and more were answered in Daring Greatlyby storytelling researcher and psychologist Dr Brené Brown. Exploring the width and depth of how we live, love and engage with one another, Daring Greatly challenges us to defy the prevailing social climate of scarcity in order to live and love more wholeheartedly.