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A Winning 5-Step Marketing Recipe for Social Media Posts

Walter — Tue, 03 Mar 2020 13:00:35 +0000

Banish your social media content woes with this 5-step recipe for brilliant social media posts.

The post A Winning 5-Step Marketing Recipe for Social Media Posts first appeared on Cooler Insights.

How to tell winning brand stories on social media

Walter — Mon, 11 Apr 2016 14:24:46 +0000

How can you weave a compelling brand story on social media? Can your brand rise above the competition to connect more deeply with your audiences?

The post How to tell winning brand stories on social media first appeared on Cooler Insights.

Youtility: Why Smart Marketing is about Help not Hype (Review)

Walter — Sun, 14 Jul 2013 12:13:00 +0000

Learn why the new era of content marketing is all about help and not hype in my book review of Youtility.

The post Youtility: Why Smart Marketing is about Help not Hype (Review) first appeared on Cooler Insights.

Super Heroes of Singapore’s Blogosphere

Walter — Sun, 22 Jul 2012 00:41:00 +0000

Winners of the Singapore Blog Awards posing with GOH Minister Heng Swee Keat and VIPs from SPH Donning “superhero” outfits and “larger than life” persona, bloggers of all stripes, shapes and styles congregated at the Singapore Flyer’s Food Trail yesterday afternoon for some hot, sweaty fun at the 5th Singapore Blog Awards. Organised every year […]

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The 5 Cs of Great Social Media Properties

Walter — Sun, 20 May 2012 13:34:00 +0000

The platforms are free but the time and effort producing them isn’t (courtesy of zenfolio) Let’s face it. We are swamped by content. What used to be physical has now invaded our virtual and mobile spaces. With a gazillion blogs, videos, photos, podcasts, slide presentations, and so on, consumers are literally “consumed” by data. Knowledge […]

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