Click-thru rate (CTR) is one of the more vital aspects of your website data. Measured as the number of clicks divided by the impressions served, it helps you understand your customers’ needs better.
Fortunately, you can try several tactics to improve your CTR and thus turn your average site visitors into leads.
Need a better social media marketing strategy for your luxury brand? Consider learning from the world’s leading luxury brands.
Everybody knows Gucci, Chanel, Prada, Tiffany or Louis Vuitton. Donned by celebrities, these iconic brands constantly hit the headlines around the world.
Infographics are becoming increasingly important in today’s visual-first digital world.
As visual representations of data or information, infographics are often used to communicate complex ideas clearly and effectively.
Wish to design a better product or service for your customers? Consider the art and science of user story mapping.
If storytelling is the secret to great content marketing, then the story-mapping of your user’s journey could be the formula to great products and services.
Digital marketing can be a huge boost to your company, regardless of its size.
However, you need to choose the right digital marketing agency—the quality of your agency partner’s digital marketing content can make or break your business.
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We live in a digital age — one that makes it easier than ever to start a small business.
Resources are available to entrepreneurs that simply haven’t been there in the past, and that’s great for anyone who wants to follow their dream and be their own boss.
Running a small business requires an eye for detail and figuring out how to attract new customers and retain them. You likely already know customer experience (CX) is a big part of the equation—but how can you be sure your customers are satisfied and that you’re doing everything you can to keep them happy?
In a recent report by The Harris Poll and Redpoint Global, researchers found 75% of customers will spend more for a good customer experience.
Wish to learn how to generate traffic for your website and marketing funnels? Need a guide to generating and nurturing leads for your business?
Consider picking up a copy of Traffic Secrets from creator of ClickFunnels Russell Brunson.
Wish to grow your start-up or small business tapping on digital marketing strategies without a website? Don’t have the time, money, energy or expertise to build a website to promote your products and services?
Don’t worry – there are lots of different digital marketing strategies and techniques you can apply without a website. The best thing is that most of these strategies do not involve coding, programming or any technical stuff!
Why do so many brands and companies fare poorly in content marketing?
Often, the single biggest reason behind their failure lies in their inability to separate copywriting from the types of content used in content marketing.