The Nativity Cusco School from Brooklyn Museum (source: Wikimedia Commons)
Christmas is a most wonderful time of the year.
For some, it is a time of feasting, partying and making merry.
Author: coolerinsights
7 Lessons from the Life of Pi
Few movies have impacted me as much as Life of Pi directed by Oscar winning Lee Ang based on the novel of the same name by Yann Martel.
With breathtaking cinematography, hyper realistic CGI and compelling acting, the movie was a visually spectacular work of art.
To Consult or Not To Consult?
Don’t hire a consultant who doesn’t look good in a suit (courtesy of consulta panel)
Are consultants a boon or a bane? Do they really help or hurt your organisation?
This is the question I’ve been asking myself lately. Tasked with improving things in the organisation, my mind reflected upon the pros and cons of hiring management consultants.
The 3 Players in Content Marketing
Courtesy of Vision
Want to reach that guy staring at his laptop in a Starbucks cafe? What about that lady thumbing away at her smart phone while waiting for her cab?
What is the single best way to reach consumers in the age of social media and ubiquitous digital devices?
Weird, Quirky and… Successful?
OK, maybe Lady Gaga’s meat dress is a little too weird (courtesy of Crushable)
Eccentricity isn’t a liability. Run-of-the-mill is.
Think for a moment about the most successful rock stars in history.
The Dynamics of Social Ecosystems
In the age of the ubiquitous social web, business as usual is broken.
Empowered by social technologies like Facebook, Twitter and YouTube, consumers are sharing their brand experiences – good, bad or ugly. They are no longer content to “grin their teeth and bear it”. In such an environment, companies can ill afford to bury their heads in the “mass marketing” sand.
What should we then do in this avalanche of channels, content creators and communities?
6 Reasons Why I Love Japanese Food
This platter of sushi and sashimi tastes every bit as good as it looks! Oishii desu ne!
“Irrashaimase!”
Great By Choice: Book Review
Why do some companies succeed in turbulent times while others fail?
Is there a “secret sauce” to enduring corporate performance?
9 Elements of Japanese Aesthetics
I love Japanese art and culture.
Almost everything about the country – from buildings to gardens, displays, products, advertisements, food, shops, train stations and people (especially people) – are enchanting.
While Japan does have its share of woes (don’t we all?), few countries around the world are able to balance age-old tradition with modernity in such a harmonious fashion. This is especially true in the field of aesthetics and design, where almost everything in Japan is well conceived. You could hardly find anything that is an eyesore there!
Return on Influence: Book Review
“I have become a number… And if you are even slightly active on social media sites such as Twitter, Facebook, and LinkedIn, you have become a number too…”
So begins Return on Influence – The Revolutionary Power of Klout, Social Scoring, and Influence Marketing, a slim volume delving into the world of social scoring.