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	<title>
	Comments on: Should Museums Attract Niche Or Mass Audiences?	</title>
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		<title>
		By: Sivasothi		</title>
		<link>https://stg.coolerinsights.com/2011/10/should-museums-attract-niche-or-mass-audiences/#comment-2893</link>

		<dc:creator><![CDATA[Sivasothi]]></dc:creator>
		<pubDate>Wed, 02 Nov 2011 14:53:32 +0000</pubDate>
		<guid isPermaLink="false">http://coolerinsights.com/uncategorized/2011/10/should-museums-attract-niche-or-mass-audiences/#comment-2893</guid>

					<description><![CDATA[With large museums, I suppose it&#039;d be helpful to be able to employ a diversity of outreach staff who are good with different audiences. &lt;br /&gt;&lt;br /&gt;E.g. some are better at tailoring needs for a younger set or kids or an older group. And outlook is another parameter, beyond age. An innate understanding of specific interest will express itself effectively with these groups. &lt;br /&gt;&lt;br /&gt;Well, have fun with this! So much to do!]]></description>
			<content:encoded><![CDATA[<p>With large museums, I suppose it&#8217;d be helpful to be able to employ a diversity of outreach staff who are good with different audiences. </p>
<p>E.g. some are better at tailoring needs for a younger set or kids or an older group. And outlook is another parameter, beyond age. An innate understanding of specific interest will express itself effectively with these groups. </p>
<p>Well, have fun with this! So much to do!</p>
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		<title>
		By: Melvin Yuan		</title>
		<link>https://stg.coolerinsights.com/2011/10/should-museums-attract-niche-or-mass-audiences/#comment-2892</link>

		<dc:creator><![CDATA[Melvin Yuan]]></dc:creator>
		<pubDate>Wed, 02 Nov 2011 00:11:27 +0000</pubDate>
		<guid isPermaLink="false">http://coolerinsights.com/uncategorized/2011/10/should-museums-attract-niche-or-mass-audiences/#comment-2892</guid>

					<description><![CDATA[My short answer: Masses of Niche Audiences.&lt;br /&gt;&lt;br /&gt;Technology allows us to create multiple unique experiences in the same physical environment. (Think Augmented Reality, Mobile Apps, Indoor Positioning).&lt;br /&gt;&lt;br /&gt;You can create augmented experiences that&#039;s relevant to multiple people of different backgrounds. For instance, you and I can be standing in front of the same exhibit, but could be getting different forms of content on different platforms in different styles of expression.&lt;br /&gt;&lt;br /&gt;That way, when I visit a museum alone, I receive info that &quot;just right for me&quot;; and when I visit with friends, we all get the tools to share our multiple perspectives - making the experience not just about the museum, but of the people and the relationships they share.]]></description>
			<content:encoded><![CDATA[<p>My short answer: Masses of Niche Audiences.</p>
<p>Technology allows us to create multiple unique experiences in the same physical environment. (Think Augmented Reality, Mobile Apps, Indoor Positioning).</p>
<p>You can create augmented experiences that&#8217;s relevant to multiple people of different backgrounds. For instance, you and I can be standing in front of the same exhibit, but could be getting different forms of content on different platforms in different styles of expression.</p>
<p>That way, when I visit a museum alone, I receive info that &#8220;just right for me&#8221;; and when I visit with friends, we all get the tools to share our multiple perspectives &#8211; making the experience not just about the museum, but of the people and the relationships they share.</p>
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