Comments on: Is Social Media Marketing a Myth?

By: Ed

Ed — Thu, 04 Jun 2009 18:55:18 +0000

2. Social media sites are a great place to find new customers.

Unfortunately, many agencies (and their clients) in Singapore practise the complete opposite, ignore the new potential leads.

3. You need to be on all the big sites.

With a much smaller and saturated market, it's not hard to see a few groups eager to flood every audible channel. I call it "network mobbing".

4. Social networking sites are for marketing.

Needless to say, tonnes of them in Singapore failed precisely in that - customer service!

By: Chris Norton

Chris Norton — Wed, 27 May 2009 07:24:33 +0000

Good post - social media marketing is not a myth at all. The problem is there are a lot of people out there that claim to know everything about social meida and unfortunately they don't - how can you? It changes everyday.

If social media is tailored for each client specifically and cleverly intergrated it can be less time consuming and very beneficial to small businesses.

It's like anything, if you hire a specialist to do something for you, it's likely to do be done much better than if you do it yourself.

By: Lam Chun See

Lam Chun See — Tue, 26 May 2009 08:06:31 +0000

I think social media covers such a broad range of interests and subjects, it is very difficult to generalize. Just blogs alone cover such a wide spectrum of interests.

I guess it still boils down to good old fashion home work. You just have to do the marketing research.