Comments on: New and Old Media – Never the Twain Shall Meet? https://stg.coolerinsights.com/2006/10/new-and-old-media-never-the-twain-shall-meet/ Content Marketing and Social Media Agency in Singapore Sat, 24 Sep 2016 13:59:00 +0000 hourly 1 https://wordpress.org/?v=6.2.6 By: Ivan Chew https://stg.coolerinsights.com/2006/10/new-and-old-media-never-the-twain-shall-meet/#comment-50 Sat, 28 Oct 2006 07:53:00 +0000 http://coolerinsights.com/uncategorized/2006/10/new-and-old-media-never-the-twain-shall-meet/#comment-50 Coincidentally, Kevin, Brennan and I had an iChat discussion over the same issue:
http://tinyurl.com/y85khd
My view is that it’s really about Mainstream Media “WITH” bloggers rather than “Vs”. We’re all in this together. I suggested that the reason we have this “Us Vs Them” mentality basically boils down to human mentality — we all want someone to “dislike” : )

]]> By: Cool Insider https://stg.coolerinsights.com/2006/10/new-and-old-media-never-the-twain-shall-meet/#comment-46 Tue, 24 Oct 2006 14:31:00 +0000 http://coolerinsights.com/uncategorized/2006/10/new-and-old-media-never-the-twain-shall-meet/#comment-46 Agree. This is why mainstream media still has a big share of voice despite the flourishing of myriad blogs. It will be interesting to see if their attempts at cross-overs will work, especially if they are throwing in oodles of cash to fund these efforts.

]]> By: Lucian https://stg.coolerinsights.com/2006/10/new-and-old-media-never-the-twain-shall-meet/#comment-45 Tue, 24 Oct 2006 14:24:00 +0000 http://coolerinsights.com/uncategorized/2006/10/new-and-old-media-never-the-twain-shall-meet/#comment-45 I don’t think it’s a question of choosing between old media or new media; actually I don’t think there’s a choice.

New media is here to stay, and like it or not, organisations have to adapt to the spike in conversations.

With regards to content generation – citizen generated content can only go so far, and most of them stem from articles in the mainstream media. The noise to signal ratio is too high for us to do away with MSM.

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